TikTok Is Doing Something Very Un-TikTok
Krysten Wagner, a Los Angeles–based TikTok influencer, is defending her decision to promote products on TikTok while wearing a face mask that’s on sale for $50. In a video from June, Wagner squeezes white cream from a shiny blue tube and begins applying it to her taut, perfectly clear skin. “If you’re not familiar,” she says, smearing the cream on her forehead, “you can now shop in the TikTok app.


























