Bumble Hands the First Move Back to Men
Every dating app, formally or informally, has its thing. Hinge, with its earnest prompts, is wholesome. Tinder, with its quick swipes left or right, is horny. Feeld, with its 30-plus tags for communicating your romantic and sexual desires, is kinky. And Bumble, with its “women message first” rule, was meant from the start to be feminist.
In 2014, Whitney Wolfe Herd launched the platform to solve what she saw as a problem: an epidemic of aggressive men on the apps.


























