The Atlantic has hired Roye Segal to lead Atlantic Re:think, Publisher and Chief Revenue Officer Hayley Romer announced today. Segal joins The Atlantic to head the award-winning creative studio, which is part of Atlantic Brand Partners, an interdisciplinary collective within The Atlantic that offers brands an integrated experience across platforms. Segal was most recently at NBCUniversal, where he was senior creative director.
The Atlantic’s paid readership jumped by more than 280,000 in the last 12 months, according to the latest circulation statement filed with the Alliance for Audited Media (AAM). On that statement, which covers the first half of 2021, The Atlantic is reporting a total circulation of 833,410. This represents print and digital subscribers and newsstand sales, and is—by far—the highest circulation that The Atlantic has achieved across its 164-year history.
The Atlantic Festival returns this September 22–24 and 27–30 for an expanded seven days of must-attend experiences and conversations––with virtual events happening live from Washington, D.C., and streamed to subscribers and audiences around the world. For the second year, The Atlantic is making all festival events free to access, and offering special benefits for subscribers. Ticketing is now open. Press should RSVP to press@theatlantic.com.
Today, The Atlantic launches America In Person, a new section dedicated to exploring the complexity and multidimensionality of American identity. “The Atlantic has long been preoccupied by pluralism and the American idea, so it’s only natural for us to explore in a dedicated way what it means to be American,” said Jeffrey Goldberg, The Atlantic’s editor in chief.